Social media management for New York businesses.

Most businesses do not have a content problem, they have a consistency problem. Our social media management engagement fixes that with a plan: a calendar agreed in advance, shoot days booked in blocks so a quarter of content is captured in a couple of days, and edits delivered on schedule instead of in a scramble.

The work is produced by the same studio that makes the films, so what goes out weekly looks like what goes into a campaign. Engagements are month-to-month with no mandatory multi-month term, and they can be cancelled with at least 14 days' notice, because a partnership should keep earning its place.

• Content strategy and a published posting calendar
• Batch shoot days planned around the quarter's priorities
• Short-form vertical edits, captions and platform versions
• Editorial and behind-the-scenes photography on the same shoot days
• Publishing, scheduling and post copy tuned to each platform
• A monthly review of what performed and what changes next month

1. 01Audit and goals. We look at what is already posted, who it reaches and what the business needs from the channel.
2. 02Calendar. A month or quarter of themes and posts agreed before any shoot is booked.
3. 03Shoot block. Content for the whole period captured across one or two planned shoot days.
4. 04Edit and publish. Vertical cuts, captions and copy prepared per platform, then scheduled out.
5. 05Monthly review. Performance reviewed against the goal, with the next block planned from what worked.

• Leonard Logsdail — Brand film plus ongoing content produced for the tailor.
• BX Native — Store party and private dinner coverage cut for social.
• Riverdale Y Pantry — Ongoing campaign content for a nonprofit program.

Open the full portfolio index for every project, with the films themselves.

• Content creation in NYC
• Video production in NYC
• Website design in NYC

See the full studio portfolio or read how the studio works.